i’m OK @ MATHS

but there’s 1 equation

i NEVER get wrong

i’m OK
@ MATHS

but there’s 1 equation

i NEVER get wrong

i’m OK @ MATHS

but there’s 1 equation

i NEVER get wrong

yup, i do ‘em all

yup, i do ‘em all

yup, i do ‘em all

I love telling stories

& motion design helps me share’em

I love telling stories

& motion design helps me share’em

I love telling stories

& motion design helps me share’em

  • Atul is one of the most methodical designers I have worked with so far. He was able to take a brief, give his own touch, and come back with something far better than what I had imagined.
    Methodical, Efficient & Easy
    Arunabh Kumar
    Founder • TVF
  • From the word go we knew we had landed the right person for our product & website design. The speed at which Atul and his team were able to step up and design a very complex workflow was remarkable. As a client wouldn't have expected more in terms of quality and timely delivery. Looking forward to a long-lasting partnership with Atul and his team.
    Adaptable, Efficient & Self assured
    Darshan
    Founder • Itorix
  • I worked with Atul for only one project and since then, when it comes to design, he's my go-to guy! His ability of product thinking and humanizing the design creates the magic on the screen. Putting the user first in every aspect of the product is what I borrowed from him. I'm glad to found a good friend in this professional relationship.
    Fashionista, Experiential & Determined
    Rahul Borude
    Founder • Stamp My Visa
  • Atul is a quintessential UI/UX designer with a myriad of product skills and a firm understanding of the design realm. His ability to match business requirements and translate them into a UI/UX in record time makes him by far the best product designer I've worked with to date.
    Passionate, Resourceful & Quintessential
    Srinivas Gowda
    Senior Engineer • Preqin
  • Atul and I share 5 years of working together, in two different organizations, and also on a couple of freelance projects. Apart from the fact that he is extremely skilled, hardworking, driven which I'd say are his normal qualities, and apply to a lot of aspects to his life, he treats every piece of work, big or small, as his own baby and works on it with an immense amount of dedication and passion. He's somebody who cannot get enough, of what he does. The fact that he keeps up-skilling himself, reading, and learning is one of his best qualities, which reflects in his work. After a 15 hour workday, he would still go back, and think, and research and be really enthusiastic about the next day to come. He loves solving problems and loves being the best at doing so. Also, brownie points for the facts that he's a really good UI UX designer, but an equally good marketing designer, thinker, illustrator, and a very friendly and helpful person to work with.
    Hardworking, Passionate & a Great Friend
    Aishwarya
    Design Lead • Paytm Insider
  • I love Atul's design approach. It's really vibrant and energetic and that actually shows in the designs that you create. Most designers might shy away from taking bold design calls but you go all the way! Also, the first principle thinking is impressive. Before jumping into the solutions he takes a step back, thinks about why we are doing this, does a loootttt of research, and then creates solutions. This keeps the team tied the overall goal always
    Bold, Vibrant & Passionate
    Aditi Soni
    Product manager • cure.fit
  • If I had to give Atul a title, it would be Ranbir Singh of the design team! He is so enthusiastic and hard-working that there is never a dull day at work when he is around (I hated it when he shifted to the other floor)
    Positive, Fun & Expertise
    Swathy G
    Senior Researcher • meta
  • The master of creating delightful experiences, working with Atul has been an absolute pleasure. He'll push you to be innovative, is an extremely valuable team player, and most importantly, his hunger to get to his goal, come what may is applaudable.
    Assertive, Empathetic & Enthu-cutlet
    Tuhina Dargan
    Senior Designer • cure.fit
  • Atul brings enthusiasm and structure to design thinking in surprising ways. He seems to have a way of imagining things for the user and bringing all these whacky stories to life.
    Relentless, Insane & Bold
    Vinod Bollini
    Founder • Aarzoo
  • I've had the pleasure of working with Atul when he was an 'insert designation' at Toppr. Through the 5 years, I've known him to not only, have immaculate design sense but the acute awareness of a user's experience, and that forms the heart and soul of all the successful projects he has undertaken. Atul doesn't just deliver on projects assigned to him, but he's a thinker who assesses situations and identifies where there might be a requirement for a better experience and undertakes it himself. It's his passion for design and compassion for human behavior that makes him a great designer.
    Problem solver, Trendsetter & Go-getter
    Disha Seth
    Senior Copywriter • McCann
  • I worked with Atul closely and it's rare to see a combination of great design and business sense for every project he executed. I say this again that its common to find one of it in a designer but not both. Also, otherwise, he brings in an immense discipline in his work at such a young age. Very rare to find that too. Atul is destined for great work.
    Disciplined, Determined & Consistent
    Rohan.K
    AVP Marketing • Toppr
  • It is difficult for a designer to find another designer to work with who shares the same wavelength, same passion, and determination. I found that in Atul and I'm extremely ecstatic. Atul is passionate, hardworking, and has a great sense of 'good design'. This makes working with him an absolute pleasure. He has an extremely bright future ahead of him (Keep shining :)) Also, he has a good heart. (Stay alert :))
    Genuine, Meticulous & Curious
    Prateek.S.D
    Senior Designer • cure.fit
  • Working with Atul had a very smooth transition for me to convert the design to code. As a developer, we have thoughts that this design or something other might not look good. But with his designs, I never have an iota of doubt. He is an amazing designer.
    Best, Amazing & Perfect
    Himanshu Singh
    GDE • Android
  • In the cluttered world of the Internet, simplicity is everything. Atul manages to execute his work in the simplest of ways, without diluting the essence of the message the brand is trying to convey. His design style is clean, and he delivers on the tightest of deadlines. He adds that much-needed element of fun to work.
    Muscleman, Dedicated & Extremely Creative
    Uzma Fodkar
    TA • BookMyShow
  • Collaborating with Atul has been one of the finest experiences. His ability to comprehend the most complex products and provide designs on very short timelines made it breezy!
    Quick, Comprehensive & Trendy
    Varenya Pandya
    Senior Designer • Adobe
  • I've worked with Atul on a couple of freelance projects and I've absolutely enjoyed it. He's always looking to go above and beyond what's expected of him. He doesn't shy away from hard work and is always eager to learn new things.
    Fun, Hardworking & Reliable
    Darshan Gajara
    Senior Designer • GraphCMS
  • I met Atul at the beginning of my product design career. He made me fall in love with UI and I would often look at the screens in awe. His process is so thorough, combined with his work ethic, Atul makes one of the best designers I have worked with.
    Workaholic, Consistent & Friendly
    Gaurav Rukhana
    Design Lead • Dream11
  • Atul is open to trying out new ideas and methods. He is very dedicated and keeps thinking of better ways to solve problems. Has great command on visuals and tools.
    Dedicated, sedulous & Agreeable
    Zia Qamar
    Senior Researcher • Cure.fit
  • Atul often goes beyond by pushing the limits and breaking the glass ceiling to achieve exceptional results. Never afraid to step out of his comfort zone while still playing to his strengths. His ability to compose great visual layouts are second to none.
    Passionate, Hard-working & Carefree
    Sushant Jaiswal
    Product Designer • Inkoniq
  • Atul has been a great asset to work with. His command over visual aesthetics and usability are unparalleled, and he remains humble about the same. His designs are full of zing and his passion for design reflects heavily in his output. He is smart work over hard work
    Resourceful, Driven & Dedicated
    Aditya Vora
    Product designer • Cure.fit
  • Atul is an energetic, smart, outgoing, and driven individual who wields his understanding of design thinking beyond the limited dimension of the profession which makes him an ever-increasingly empathetic and appreciative human who is fun to work with.
    Happy, Smart & Appreciative
    Raunaq Shah
    Product designer • Cure.fit
  • Atul is hardworking and fun to work with you. He always brings a fresh perspective to problem statements.
    Minimalist, Thinker & Explorer
    Uttam Soni
    Senior Designer • Cure.fit
  • Its been around 1 year working with Atul. One of the things I enjoy during my discussions with Atul is his strong point of view.
    Designer with Voice
    Nitin Agarwal
    Engineering Head • Cure.fit
  • Atul is a designer who really understands how to drive user emotions and stories to certain behaviors.
    Approachable, Fun & Geek
    Kunal Satpal
    Product designer • Cure.fit
  • One of the best session till now, i am really feeling motivated. Thanks a lot for this.
    Manas Arora
    mentee • student
  • Had a really great conversation! He helps me with the UI UX Designer role and how can I improve myself in the design along with communication and general stuff. Thank you for doing this really glad to connect with you!
    Lalit Chauragade
    mentee • UI UX, Esmagico
  • My session with atul was really great.He helped me by clarifying my doubts and confusions and also helped me to show the right path regarding improving my design skills.
    Krishnkant
    mentee
  • Had a fantastic session with Atul. He gave me very good constructive, empathetic advice on how to move forward and improve my skills. He's very polite and fun to talk to. Really appreciate him taking his time to share his knowledge. Looking forward to more sessions in the future!
    Sayan Sengupta
    mentee • UI/UX Designer
  • I was so happy that I had a call session with Atul! He took the time to listen to my experience patiently to find out what my problems and showed me the right path & how I can grow more as a Product Designer. He also shared his knowledge for case study building with me and suggested a lot of things. Really appreciate this and looking forward to the next session! We need more understanding and sensitive mentors like Atul :)
    Ajay Dadhich
    mentee • Sr. UI UX Designer
  • The call with Atul left with me a great and new perspective towards my life and career. l learned a lot from Atul about visual design and how to improve the UX process. Looking for the next session
    Nitin Momaya
    mentee • UI UX, CBREX
  • I was so happy that I had a call session with Atul! He took the time to listen to my experience patiently to find out what my problems and showed me the right path & how I can grow more as a Product Designer. He also shared his knowledge for case study building with me and suggested a lot of things. Really appreciate this and looking forward to the next session! We need more understanding and sensitive mentors like Atul :)
    Ajay Dadhich
    mentee • Sr. UI UX Designer
  • Atul is very humble and friendly. He patiently listened to my journey and guided me on how to advance further in my design career, recommended people to reach out and portfolio for inspiration. I highly recommend him for mentorship, he has so much knowledge and vision to offer.
    Manas Mishra
    mentee • BDA, BYJU'S
  • I had a great time interacting with Atul, he is a very cool and open-minded person. He was patient enough to hear my journey, which resulted in feedback that helped me clear my thoughts. He also helped me with some advice on my career and portfolio. Would definitely book another session with him.
    Rishabh Bohra
    mentee • UX Strategist
  • I had a wonderful session with Atul. i felt he had very insightful tips and resources that were really helpful for me . I was left inspired and amazed from our session because I kept thinking 'How can a young person be so clear in his thought process. I found him to be polite, kind and generous. Really appreciate all your help Atul ! Thank you :)
    Bharat Tiwari
    mentee • Product Dev, NIFT
  • It was fun interacting with Atul. He was very easy going. It was as if I was talking to a friend. He gave some really insightful and honest suggestions on how I could start my career in the field of UI/UX. Most importantly, it wasn't a one way conversation where he lectured me upon things. It was a very engaging conversation, he was very empathetic to my situation and helped me boost up my motivation to kick start my journey in the field.
    Shruti Garg
    mentee • Architecture
  • Atul is very friendly and one of the best mentors in the design community. He gave me suggestions on improving my visual design skills and gave me the insight of current design industry that'd help me navigate my career.
    Pranav Shewale
    mentee • UX/UI Designer

THE BEST THING ABOUT DESIGN

is, it's all about the people

THE BEST THING ABOUT DESIGN

is, it's all about the people

THE BEST THING ABOUT DESIGN

is, it's all about the people

I WEAR A LOT OF HATS

but that's just a hobby, here's how we can engage

I WEAR A LOT OF HATS

but that's just a hobby, here's how we can engage

BECAUSE THERE'S MUCH MORE TO LIFE

than pushing pixels & arguing with PMs

than pushing pixels & arguing with PMs

BECAUSE THERE'S MUCH MORE TO LIFE

than pushing pixels & arguing with PMs